Email Marketing Executive

Company: WinTech Services India Pvt Ltd
Location: Gachibowli, Hyderabad
Experience: 1–2 Years
Office Timings: Mon to Fri | 9:30 AM – 6:30 PM
Work Mode: Onsite

About Us

WinTech Services India Pvt Ltd is a USA-based organization managing multiple eCommerce brands serving the US market. We focus on building high-performing online experiences through innovative, data-driven digital marketing strategies. We are looking for a skilled Email Marketing Executive to help grow customer engagement and revenue through effective email campaigns.

Roles & Responsibilities

Email Marketing Execution

• Handle end-to-end email marketing activities including planning, execution, optimization, and reporting.
• Own decision-making for subject lines, email content, templates, CTAs, and campaign structure.

List Management

• Build, segment, and maintain email subscriber lists based on user behavior, demographics, and purchase history.
• Ensure data accuracy, hygiene, and compliance with email marketing best practices.

Campaign Management

• Plan, create, and deploy newsletters, promotional emails, and lifecycle campaigns.
• Work with email platforms such as Brevo, Mailchimp, and Zoho Campaigns.

Automation & Workflows

• Set up and manage automated email workflows, drip campaigns, and nurture sequences (welcome emails, abandoned carts, re-engagement flows, etc.).

A/B Testing

• Perform A/B testing on subject lines, content, CTAs, templates, and send times to improve engagement and conversions.

Performance Analysis

• Track and analyze key metrics including open rates, click-through rates (CTR), conversions, bounce rates, and unsubscribes.
• Prepare regular performance reports and actionable insights.

Optimization & Strategy

• Use campaign data to continuously optimize email performance and engagement.
• Suggest improvements in content strategy, segmentation, automation, and overall email marketing effectiveness.

Requirements

Education

• Any Graduation

Experience & Skills

• 1–2 years of relevant experience in Email Marketing.
• Hands-on experience with email marketing tools such as Brevo, Mailchimp, or Zoho.
• Strong understanding of email best practices, deliverability, segmentation, and automation.
• Good analytical skills with the ability to interpret campaign data.
• Strong written communication skills in English.

Preferred Skills (Good to Have)

• Experience with eCommerce email marketing.
• Knowledge of customer lifecycle marketing and retention strategies.
• Familiarity with basic HTML for email templates is a plus.

Why Join WinTech?

• Work with US-based eCommerce brands
• Data-driven marketing environment
• Opportunity to grow in performance marketing and automation
• Collaborative and fast-growing organization
• How to Apply: Interested candidates are invited to submit their resume, portfolio, and a cover letter detailing their relevant experience and achievements in Email Marketing Executive. Please send your application to [email protected]